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Japan is a bewitching blend of old and new—a country where thousand-year-old temples stand in the shadow of neon towers, and bullet trains zip past quiet villages frozen in time. From the snow-dusted majesty of Mount Fuji to cherry blossoms that paint entire cities pink, Japan is as poetic as it is futuristic.
History lingers everywhere: in the elegance of geisha traditions, the stoicism of samurai tales, and the solemn reminders of Hiroshima and Nagasaki. Yet, Japan has reinvented itself into a world leader in innovation, fashion, and technology without ever losing its soul.
With Pinoy Tourism, you’ll experience it all. Wander Tokyo’s buzzing streets before slipping into the stillness of Kyoto’s ancient temples. Taste the artistry of sushi-making and learn the secrets of sake on Edo-style lanes. Ride the legendary Shinkansen bullet train, meet a tea master for a traditional ceremony, and settle into a mountain ryokan for a kaiseki dinner that feels like poetry on a plate.
Japan isn’t just a destination—it’s a thousand stories unfolding at once, waiting for you to step inside.

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        Japan At-a-Glance

        Japan is a spellbinding contrast, where centuries-old rituals meet space-age innovation in perfect harmony. With your expert Pinoy Tourism guide, you’ll journey from the snow-capped majesty of Mount Fuji to gardens glowing with cherry blossoms. Step inside feudal castles, witness the elegance of tea ceremonies, ride the legendary bullet trains, and unwind in the quiet charm of traditional ryokans. From gleaming skyscrapers to lantern-lit streets, Japan is a world where the past and future walk side by side.

        Currency
        Japanese yen
        Capital City
        Tokyo
        Winter avg temp
        2°C
        Language
        Japanese
        Summer avg temp
        27°C
        Good morning
        Ohayōgozaimasu
        Time Zone
        GMT+9
        Good evening
        Konbanwa
        Japan is one of the most captivating places on earth, where you can go from Tokyo's flashy streets to the snowy peak of Mount Fuji or a traditional ryokan in a day.
        - Travel Director
        Image

        Our top 5 things to do in Japan

        Admire the snow-capped Mount Fuji

        No trip to Japan is complete without paying homage to its most iconic peak. Towering above the clouds, Mount Fuji stands as both a sacred symbol and a breathtaking natural wonder. We’ll take you up to the 5th Station, 2,300 metres high, where sweeping views will leave you in awe. Then glide over Lake Kawaguchi on the Kachikachiyama Ropeway for picture-perfect panoramas of Fuji in all its glory.

        Ride the high-speed bullet train to Kyoto

        Zip across Japan at lightning speed on the legendary shinkansen, then step back in time in Kyoto, the nation’s cultural heart. Here, you’ll settle into a traditional ryokan, meet locals, and immerse yourself in centuries-old customs. Wander through the lantern-lit lanes of the Gion District and marvel at Kinkakuji, the glittering Golden Pavilion, shimmering on the water.

        Experience a traditional Japanese tea ceremony

        Step into the quiet elegance of an ancient ritual. Guided by a Tea Master who has dedicated years to perfecting the art, you’ll learn the graceful choreography of the tea ceremony. From whisking matcha with bamboo to sipping your own perfectly prepared bowl, it’s an experience that soothes both mind and spirit.

        Take in Osaka from the Floating Garden Observatory

        Soaring above the skyline, the futuristic Umeda Sky Building offers a vantage point like no other. Its open-air Floating Garden Observatory connects two towers 173 metres in the air, revealing Osaka’s rivers, bridges, and endless city lights—a dazzling feast for the eyes.

        Wander through Ameyoko Street Market

        Bustling, colorful, and endlessly fascinating, Ameyoko is where history and modern life collide. Once a black market for American goods after WWII, today it’s a lively maze of nearly 200 stalls selling everything from fresh seafood and spices to quirky fashion finds. Lose yourself in the energy of Tokyo’s most vibrant street market.

        Best museums in Japan

        Tokyo

        Tokyo National Museum

        Step inside Japan’s oldest and largest museum, a treasure trove that tells the story of Asia through its art and artifacts. Housing more than 110,000 items—including 87 officially recognized National Treasures- this world-class collection spans everything from Silk Road relics to medieval Japanese masterpieces. It’s not just a museum; it’s a journey across centuries of culture.

        Japan

        Kotokuin Temple

        In the quiet city of Kamakura, you’ll find one of Japan’s most awe-inspiring icons: the Great Buddha of Kotokuin. Standing 11.4 metres tall, this bronze statue of Amida Buddha has watched over pilgrims since 1252. Designated as a National Treasure, the Daibutsu radiates serenity and strength, making it a must-see symbol of Japanese spirituality.

        Tokyo

        Sensoji Buddhist Temple

        Tokyo’s oldest temple, Sensoji, is a vibrant mix of history and devotion. First built in 628, the temple was reconstructed after World War II and today enchants visitors with its striking five-storey pagoda, crimson beams, and the sweet haze of incense curling through the air. It’s not just a place of worship, it’s a living heartbeat of the city.

        Best food in Japan

        Sushi

        You may have tried sushi at home, but nothing compares to the real thing in Japan. Guided by our Local Specialists, you’ll discover the endless variations of this world-famous dish, whether it’s delicate slices of fresh fish, crisp vegetables, or the perfect balance of rice and seaweed. Every bite is a lesson in precision, freshness, and artistry.

        Hida Beef

        Move over, Kobe, Hida beef is Japan’s best-kept culinary secret. Raised in the pure mountain air and crystal-clear waters of Gifu Prefecture, these black-haired cattle produce some of the most marbled, melt-in-your-mouth beef you’ll ever taste. We’ll take you to the finest restaurants, where a perfectly seared Hida steak will redefine indulgence.

        Ramen

        Steaming, slurpy, and soul-warming, ramen is Japan’s ultimate comfort food. From Tokyo’s soy-based broths to Hokkaido’s rich miso versions, each region puts its own spin on this iconic noodle soup. Topped with tender pork, spring onions, or even a seasoned egg, every bowl tells a delicious story of local flavor.

        What to pack for a tour in Japan

        What to Pack

        Pack for sustainable travel

        Japan is one of the cleanest, most eco-conscious countries in the world, so travel light on waste. Bring a reusable water bottle, a steel straw, refillable toiletry bottles, and your own shopping bags to keep your journey single-use free.

        Clothing

        Japan has four distinct seasons, each with its own personality. Even in summer, chilly nights in rural mountain villages can surprise you—especially in traditional inns without heating. Pack light layers and a warm fleece so you can stay cozy whether you’re temple-hopping in Kyoto or stargazing in the countryside.

        Footwear

        You’ll be slipping in and out of your shoes a lot in Japan—at temples, ryokans, and even some restaurants. Bring comfortable shoes that are easy to take off, plus sturdy trainers or walking boots for those big days exploring Tokyo’s streets or hiking around Mount Fuji.

        Accessories

        Since going barefoot is considered impolite, keep a few extra pairs of clean socks handy. Trust us, you’ll thank yourself when stepping into a temple or traditional tatami room.

        Other things to know before you go

        Japan runs on 100V power with type A and B sockets, so don’t forget your travel adapter. A phrasebook (or app) will help you connect with locals and sprinkle in a bit of Japanese charm. And while the country is famously modern, cash is still king—especially in rural areas—so always keep some yen on hand to avoid getting caught out.